How about a refreshing Canna Cola? A company based in Soquel, Calif., has created a new line of soda pot — or, marijuana soda — that it plans to launch in Colorado in February.
Canna Cola isn't the first marijuana soda on the market, but its designer Clay Butler, who said he has never used marijuana or smoked a cigarette but is a "firm believer that adults have an inalienable right to think, eat, smoke, drink, ingest, decorate, dress any way they choose," told the Santa Cruz Sentinel that his beverage collection will be distinguished by marketing. "You look at all the marijuana products out there, and they are so mom-and-pop, hippie-dippy and rinky-dink," he saidAccording to the Sentinel, Butler's soda pot line will include the "flagship cola drink Canna Cola, the Dr Pepper–like Doc Weed, the lemon-lime Sour Diesel, the grape-flavored Grape Ape and the orange-flavored Orange Kush."
The labels promise "12 mind blowing ounces," and each bottle will retail for roughly $10 to $15. Containing 35 to 65 milligrams of THC (tetrahydrocannabinol), the main psychoactive ingredient in cannabis, Canna Cola is substantially less potent than many of the other drinks currently on the market, the Sentinel reportsScott Riddell, founder of Diavolo Brands, which is marketing Canna Cola, likened it to a "light beer" and said "it's got a mild marijuana taste"
Canna Cola's makers plan to sell it to medical-marijuana dispensaries in Colorado starting next month, and hope to launch it in California by the spring. Looming, however, is a bill in Congress sponsored by Sen. Dianne Feinstein, the so-called "Brownie Law,"
There are currently 15 states, as well as the District of Columbia, where medical marijuana is legal. However, the conditions of its legality differ from state to state, and marijuana for any purpose is still illegal under federal law.
Tuesday, January 25, 2011
Monday, January 17, 2011
BlackBerry and Advertising
New Hispanic Online campaigns: Crest, Goya Foods, Head & Shoulders, Theraflu, Universal Pictures, Wendy’s, and many more.
HispanicWebMonitor has recently reported on 361 new campaigns launched on Hispanic websites during the month of December. New Spanish-language campaigns targeting Hispanics online were launched by brands and companies such as BlackBerry “Blackberry Bold 9780″, Crest “Pro-Health” Sponsorship/Yahoo! Mujer, Goya “Maria Cookies”, Head & Shoulders “Vota por La Jugada de la Semana en la NFL”, Theraflu “Max-D”, Universal Pictures “Little Fockers”, and Wendy’s “Natural-Cut Fries with Sea Salt”.
.. ..
Some top-line statistics from HispanicWebMonitor™ for December, 2010:
• Reported on advertising activity of 191 Hispanic websites
• Tracked online ads belonging to 1,952 brands/campaigns
• Tracked online ads belonging to 959 advertisers (parent company level).
• Identified 361 NEW brands/campaigns.
HispanicWebMonitor has recently reported on 361 new campaigns launched on Hispanic websites during the month of December. New Spanish-language campaigns targeting Hispanics online were launched by brands and companies such as BlackBerry “Blackberry Bold 9780″, Crest “Pro-Health” Sponsorship/Yahoo! Mujer, Goya “Maria Cookies”, Head & Shoulders “Vota por La Jugada de la Semana en la NFL”, Theraflu “Max-D”, Universal Pictures “Little Fockers”, and Wendy’s “Natural-Cut Fries with Sea Salt”.
.. ..
Some top-line statistics from HispanicWebMonitor™ for December, 2010:
• Reported on advertising activity of 191 Hispanic websites
• Tracked online ads belonging to 1,952 brands/campaigns
• Tracked online ads belonging to 959 advertisers (parent company level).
• Identified 361 NEW brands/campaigns.
Monday, January 3, 2011
What's next??
A specter is haunting America: A sense that we will no longer be THE dominant world power.
And, more troubling, a sense that our future may NOT be brighter than our past, a sense captured in a recent poll revealing that nearly half of Americans believe our best days are behind us.
In a way, this is nothing new, says author and journalist James Fallows.
"As the early American republic was first taking form, already there were warnings - 'Are we going to become Rome?' - even before there was any sort of great empire to worry about," said Fallows.
This idea - call it "relative decline," the concept that other nations may equal or surpass our economic or technical mastery - may be hard for a "We're Number One!" America to accept. But for Paul Kennedy, who wrote "The Rise and Fall of the Great Powers," it is nothing new - nor troublesome.
"No one stays on top," he said, "and the U.S. has a very hard time in realizing that. Great powers, like the U.S. - like the British Empire, like the Ottomans - rise to a position of prominence over, you know, a century and a half or so, and stay at the top for a long while, and then, usually, gradually decline."
But it's a different idea that you can sense in the public conversation today: A sense that the some of America's most enduring beliefs about itself are in doubt . . . beliefs that are at the center of what kind of country we are and how effective our political system is in dealing with what threatens us.
At the center of the doubts is the wounded American economy: Not just the 15 million who are jobless or underemployed, not just the trillions lost in the economic meltdown of the last few years, not just the millions who have or may soon lose their homes.
It's the broader picture:
"In the last 35 years, the median wage in America has gone down," said Fallows. "Most Americans, in the last, now, two generations, have done worse economically, which is unprecedented in American history."
And it poses a special threat to a pattern we took for granted from World War II through the '70s - blue-collar workers finding secure well-paying jobs that provided them and their families a measure of security and comfort.
Moreover, if America's economic machinery is stalled, it means trouble - serious, potentially devastating trouble - for our governments, and their obligations.
"The reversible things are what you do with your national budgets, with your science and technology programs, with your education," said Kennedy. "Those are reversible.
"And, therefore, my answer to you about, you know, is America ultimately in decline is that there's the irreversible stuff. Just forget about it. Concentrate on what IS improvable, what IS reversible - and then we start looking better."
And, more troubling, a sense that our future may NOT be brighter than our past, a sense captured in a recent poll revealing that nearly half of Americans believe our best days are behind us.
In a way, this is nothing new, says author and journalist James Fallows.
"As the early American republic was first taking form, already there were warnings - 'Are we going to become Rome?' - even before there was any sort of great empire to worry about," said Fallows.
This idea - call it "relative decline," the concept that other nations may equal or surpass our economic or technical mastery - may be hard for a "We're Number One!" America to accept. But for Paul Kennedy, who wrote "The Rise and Fall of the Great Powers," it is nothing new - nor troublesome.
"No one stays on top," he said, "and the U.S. has a very hard time in realizing that. Great powers, like the U.S. - like the British Empire, like the Ottomans - rise to a position of prominence over, you know, a century and a half or so, and stay at the top for a long while, and then, usually, gradually decline."
But it's a different idea that you can sense in the public conversation today: A sense that the some of America's most enduring beliefs about itself are in doubt . . . beliefs that are at the center of what kind of country we are and how effective our political system is in dealing with what threatens us.
At the center of the doubts is the wounded American economy: Not just the 15 million who are jobless or underemployed, not just the trillions lost in the economic meltdown of the last few years, not just the millions who have or may soon lose their homes.
It's the broader picture:
"In the last 35 years, the median wage in America has gone down," said Fallows. "Most Americans, in the last, now, two generations, have done worse economically, which is unprecedented in American history."
And it poses a special threat to a pattern we took for granted from World War II through the '70s - blue-collar workers finding secure well-paying jobs that provided them and their families a measure of security and comfort.
Moreover, if America's economic machinery is stalled, it means trouble - serious, potentially devastating trouble - for our governments, and their obligations.
"The reversible things are what you do with your national budgets, with your science and technology programs, with your education," said Kennedy. "Those are reversible.
"And, therefore, my answer to you about, you know, is America ultimately in decline is that there's the irreversible stuff. Just forget about it. Concentrate on what IS improvable, what IS reversible - and then we start looking better."
Saturday, April 3, 2010
Cara de Libro
Después de varias semanas de seguir de cerca a Facebook, he llegado a varias conclusiones que decidí ponerlas en mi blog porque creo que es necesario que por lo menos mis amigos sepan lo que pienso. No estoy claro en que estaban pensando los inventores de Facebook cuando decidieron abrir facebook. Primer no entiendo el nombre, he tratado de traducirlo de varias maneras. Los hispanos creativos que vivimos en USA, y trabajamos en agencia de publicidad, le decimos “transcreation”. O sea traducir creativamente. Y bueno la traducción creativa seria Cara de Libro. Que es cara de libro? En Caradelibro puedes tener a tus amigos, chismear con tus amigos, piropear a tus amigos, ver fotos de tus amigos, enterarte de la vida de tus amigos, bloquear a tus nuevos enemigos, burlarte de tus amigos, dejar que los que no conoces y los tienes como amigos se enteren de tu vida, y bueno perder en tiempo en Caradelibro. Pero de que vive Caradelibro?
He leído por ahí que Caradelibro ahora cuesta millones de dólares porque tiene una base de datos, que claro abarca el mundo entero. Y claro ganan de la publicidad que ponen al lado derecho de la pantalla. Lo mas gracioso de todo, a pesar que soy publicista y vivo de la publicidad, hasta el día de hoy, y creo que tengo una cuenta de Caradelibro desde el día numero uno; jamás se me ha ocurrido abrir esos links que aparecen en Caradelibro. Me pregunto ahora. Alguna vez has abierto los links de publicidad que aparecen en Caradelibro? Creo que la respuesta ya la se.
Ahora Caradelibro también ha creado un nuevo lenguaje como “etiquetar”, “mola” Escribe en tu “Muro”, “destiqueteame”. Este nuevo lenguaje de Caradelibro se ha convertido en el lenguaje de las reuniones de fin de semana. Cada de vez que se toma una foto de recuerdo, ahora resulta que es para Caradelibro.
Mis respetos a los creadores de Caradelibro.
He leído por ahí que Caradelibro ahora cuesta millones de dólares porque tiene una base de datos, que claro abarca el mundo entero. Y claro ganan de la publicidad que ponen al lado derecho de la pantalla. Lo mas gracioso de todo, a pesar que soy publicista y vivo de la publicidad, hasta el día de hoy, y creo que tengo una cuenta de Caradelibro desde el día numero uno; jamás se me ha ocurrido abrir esos links que aparecen en Caradelibro. Me pregunto ahora. Alguna vez has abierto los links de publicidad que aparecen en Caradelibro? Creo que la respuesta ya la se.
Ahora Caradelibro también ha creado un nuevo lenguaje como “etiquetar”, “mola” Escribe en tu “Muro”, “destiqueteame”. Este nuevo lenguaje de Caradelibro se ha convertido en el lenguaje de las reuniones de fin de semana. Cada de vez que se toma una foto de recuerdo, ahora resulta que es para Caradelibro.
Mis respetos a los creadores de Caradelibro.
Punto de vista
Hay un punto en tu vida,en el que te das cuenta de:quién importa,quién nunca importó,quién no importa más y quién siempre importará.De modo que no te preocupes por la gente de tu pasado, hay una razón por la que no estarán en tu futuro.
Thursday, January 7, 2010
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About six-in-ten U.S. adult Hispanics (62%) speak English or are bilingual, according to an analysis of the Pew Research Center’s 2013...
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By Eddy Aguilar Fareed Zakaria's new book In Defense of a ...
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Cultural Identity Is Crucial and Should Be Represented in Media By: Marina Filippelli I am what you would call a completely bicul...
